Gawk Sunglasses
Gawk sunglasses is a hypothetical company that designs eyewear for the young-at-heart and specially crafted for sports, high-fashion, and leisure so you can feel stylish and protected no matter the occasion.
Because it is a brand directed towards an older generation, I wanted to totally mix it up and make it extremely bright and vivid. I edited the photos to have a fun and bright duotone, and then added the fun details of shapes to give it some life.
Kitambaa
Kitambaa is a hypothetical brand that partners with high-end designers, Kitambaa is inspired by nature and provides organic, hand-made, and high-quality materials to create beautiful designs for those who love both wholesome and high-end fashion.
When designing for Kitambaa, I wanted there to be a soft but impactful feel. I wanted it to be both sleek and professional. I based my color palette off of some of the high-end photos that are used and tried to be minimal with the design.
The logo I created marries the ideas of both fashion and clothing with the scissors, and the African culture or representation through an icon which is a symbol often used when representing Africa. The combination of the scissors and elephant communicate the idea of African fabric and fashion.
Picture This
Picture this is a nature photography group that helps teach kids and raise money for photography equipment in schools.
I wanted this design to be simple and organic. Where it revolves around children, I thought it would be good to keep nice and clean lines on the logos and designs.
For the logo, I wanted to combine three ideas. One, is the idea of birds and nature. this is shown by the hands looking like birds. Second, is the aspect of photography. both hands are shaped in a way that creates negative space to look like a camera. And third, is teaching. I think the hands reaching towards each other is a good symbol of helping others and teaching.
